As the New Year draws ever closer, pastry shops in Xinghua have been very busy making the local-style niangao, a glutinous rice cake that is always popular during the Chinese New Year.
Xinghua city – administered by Taizhou in East China's Jiangsu province – has established five special service teams to help answer the needs of its local businesses.
Diversified industrial group Xinghua Yihe Yidou Agricultural Development Co Ltd has recently undertaken a range of measures to boost the rice industry there.
Rice producer Jiangsu Rice Light Tiancheng Co Ltd – based in Xinghua – was recently selected as one of the "Top 50 National Rice Processing Enterprises for 2022".