VIPSHOP（www.vip.com）, wholly-owned by Guangzhou VIPSHOP Information and Technology Co Ltd., is a website dedicated to special offers and sales. VIPSHOP focuses on genuine brand, exclusive discounts and limited-time-only sales. It has established its regional headquarters in the Shanghai Hongqiao Central Business District this year.

The number of VIPSHOP members has  exceeded 28 million in just four years due to its clear and accurate brand positioning as a web-based special sales mall. 

VIPSHOP was listed on the New York Stock Exchange on March 23, 2012. It was awarded the No.1 spot on DTT 2012 High Tech and High Increase list, and honored as “The best E-Commerce Company of 2012”. 

VIP cooperates with well-known domestic and overseas brands and manufacturers. It offers low prices, high quality and sought-after brand goods to mainland Chinese consumers. 

So far, there are more than 10 thousand brands collaborating with VIPSHOP, and over 1,600 brands have authorized VIPSHOP to run special sales on its website. The promotional goods include clothing, shoes, beauty products, luggage, home textiles, leather products, accessories and perfumes. 

VIP is making continuous efforts to become a top global e-commerce company. 

Resources

Customers

By the end of 2012, VIP had more than 28 million registered members, with the number growing every day. The members are mainly young, white collar people and brand admirers. Moreover, VIP has generated specific marketing strategies according to different customer groups. 

Brand Partners

Since the company’s inception in August 2008, it has attracted a broad and diverse group of brands enabling its website to become the online shopping destination of choice for urban, fashion-oriented and value conscious consumers. 

Brand Promotion

VIP has increased brand awareness among existing and potential customers through various marketing and promotional activities such as sponsoring high profile events. 

Business Statistics

The company has optimized the brand composition and product mix of its daily sales based on the knowledge of a product's availability and the needs of the customers. For VIP brand partners, the company plan to help them optimize their new product development, sales and marketing strategies, as well as inventory management. VIP intends to provide its brand partners with enhanced features and tools to better understand the drivers of customer behavior, transaction analysis and intelligence. 

Website Design

VIP provides customers with curated descriptions and authentic photographs of each product shown from multiple angles. In addition, the company’s user-friendly web design enhances customer experience and convenience. 

Honors

Contact

• Guangzhou VIP Information Technology Co.,Ltd

• E-mail: global@vipshop.com

• Fax: +86-20-22330164 (Fax only)

• Address: No 20, Huahai Road, Liwan District, Guangzhou, China

• Post Code: 510370