The OMNIJOI Media Group and Longfor Group announced that the strategic cooperation agreement regarding the establishment of Hongqiao Paradise Walk Cinema has been reached in the afternoon of August 17, 2015. 

The Shanghai Longfor Hongqiao Paradise Walk Cinema is only their first cooperative project. According to the plans, many well-known international luxury brands and retail brands will settle in this area covering 430,000 square meters after all the works on the project finish.

It will become a new commercial landmark of the western part of Shanghai.

The two companies will continue this successful collaboration through the development and operations on many new OMNIJOI International Cinemas in Longfor Shopping Centers all over China.

The OMNIJOI Media Corporation Co Ltd, subsidiary of Jiangsu Broadcasting Corporation, is trying to promote their brand ‘OMNIJOI International Cinema’. The company has developed by now over 30 five-star cinemas all over China, and plans to build over 100 more by the end of 2016.