Shanghai Hongyuan Shengshi Investment Development Company was the company behind the large-scale urban complex project, Hongyuan Shengshi International Cultural City. 

Founded in Dec 28, 2011, the company received a joint investment from Shanghai Macalline, Shengshi Wanxiang investment management Company in Shenzhen and Shouyuan investment management Company in Shenyang.

The project Hongyuan Shengshi International Cultural City is located on the land parcel 02 of phase 1 of the core area and was divided into part A and B. The project spans a total area of 92,000 square meters and had a construction area of 541,000 sq m, including a ground construction area of 269,000 sq m and an underground construction area of 272,000 sq m. 

The project attracting an investment of seven billion yuan and connects Tonghong Road to the north, Suhong Road to the south, Shenwu Road to the west and Shenchang Road to the east.