The Second Quanzhou Cultural and Creative Products Exhibition will launch online on Aug 17 and run until Oct 17, aiming to stimulate consumption and drive corporate sales.

The event is sponsored by Quanzhou's leading cultural reform and development group and organized by qzwb.com.

At present, almost 100 cultural and creative enterprises offering nearly 1,000 different products have applied to participate in the exhibition. These companies hail from 13 counties, county-level cities and districts in Quanzhou, a city in East China's Fujian province.

The exhibition will have three presentation areas covering life aesthetics, cultural tourism commodities and cultural creative services, and each exhibitor will receive an online booth to showcase products and list company information.

The booths can be redirected to exhibitors' online shops so that consumers can make purchases.

Consumer vouchers will be issued in batches during the exhibition to stimulate online shopping and help cultural and creative enterprises generate revenue.

Daily livestreaming events will be held for five consecutive days starting Aug 17, with anchors from qzwb.com and representatives from cultural and creative enterprises introducing unique cultural products.

A livestreaming competition will be also held in cooperation with platforms such as Douyin and Taobao to attract customers and promote sales.