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The 2025 Puyuan E-sports Festival will be held at the Puyuan Fashion Resort in Jiaxing from Dec 20 to 28. [Photo/WeChat account: jxfabu]

The 2025 Puyuan E-sports Festival will be held from Dec 20 to 28 at Puyuan Fashion Resort in Jiaxing, East China's Zhejiang province.

The event will feature more than 100 esports players from over 30 top esports clubs, as well as industry representatives from over 40 countries and regions.

The festival will be divided into six major sections, from professional competitions to large-scale celebrations. Puyuan will also undergo a series of "gamified" transformations, with interactive challenges, rewards, and hidden surprises for attendees.

Once renowned for its prosperous silk industry, Puyuan is now focusing on youth culture and the digital economy. Looking ahead, Jiaxing plans to utilize the Puyuan E-sports Festival to enhance its cultural influence and position the city as an internationally recognized esports hub.