A translation device developed by Chinese tech firm iFlytek. [Photo from WeChat account hefeigaoxinfabu]

China's tech firm iFlytek reported strong results during an online shopping festival, ranking first on the best-selling list for artificial intelligence (AI) products on June 18.

The online shopping festival launched by Chinese e-commerce giant JD is used as a market barometer for 3C (computers, communications and consumer electronics) products and intelligent hardware.

The company's 260 percent year-on-year increase in sales during the online shopping festival is a testament to its strength in translation devices, intelligent robots, and voice recorders.

The company is known for its research into intelligent speech and language technologies and is headquartered in Hefei National High-tech Industry Development Zone.