As the winter season approaches in the Northern Hemisphere, rising global demand for winter sports gear and snow removal equipment is creating new opportunities for Ningbo manufacturers.

According to Ningbo Customs, the city exported 410 million yuan ($61.57 million) worth of winter sports and snow removal products, including snow blowers, ski boots, and ski apparel, from January to September, up 23.9 percent year-on-year. The United States, the European Union and Canada were the top three markets, with exports to the US and Canada surging 63.5 percent and 58.1 percent, respectively.

Local companies are benefiting from growing overseas demand. Ninghai Better Outdoor Products exported more than 13 million yuan worth of ski-related products during the first nine months, an increase of over 18 percent. Its lightweight, durable ski poles, made with aviation-grade aluminum alloy, have gained popularity among international customers.

Meanwhile, Ningbo Hoome Information Technology recorded exports of 62.49 million yuan in snow removal equipment from January to September, up more than 72 percent. The company has expanded into snow blowers and snow melting machines, leveraging cross-border e-commerce to reach overseas markets.

By upgrading production lines, adopting cleaner energy, and improving delivery efficiency, Ningbo manufacturers are turning seasonal demand into strong export growth, bringing these "cold products" to increasingly "hot" global markets.