An exterior view of the offices of QiMai Tech in Hefei city. [Photo/gxq.hefei.gov.cn]

Company QiMai Tech – based in Hefei city, in East China's Anhui province – has just won national recognition.

It's been listed in the 2022 China Potential Unicorn Enterprise Research Report released on Dec 23 by the Great Wall Enterprise Institute, an influential private think tank.

Potential unicorn companies are leaders in new business fields, reshaping the value chain with new technologies and models and opening up new markets and creating new formats with scenario innovations.

Having been established and growing in Hefei city, QiMai Tech has been cultivating the field of store operations since its founding.

It provides solutions to help merchants operate stores in a multi-dimensional and advanced manner and help brands to complete a new generation of business upgrades and to promote sustainable growth.

With more than 400 staff, QiMai Tech now operates in more than 300 cities and regions across China, serving more than 300,000 offline stores and over 1,000 chain brands. These include leading tea brand Lelecha and domestic fast food chain group Juewei Food.

"Our fast growth is inseparable from the trust and support of Hefei government, industry and customers," said Wang Youyun, founder of QiMai Tech.

Wang added that the digital transformation of offline stores was an inevitable trend and that QiMai Tech would continue to carry out its mission of making business operations simpler.