Guizhou holds baijiu tasting and promotion conference in Singapore

Representatives of companies and international organizations attend the baijiu tasting and promotion event in Singapore. [Photo/ddcpc website]

A tasting and promotion conference for Guizhou's baijiu, hosted by Guizhou Provincial Department of Commerce, was held in Singapore on May 14.

Well-known baijiu companies such as Kweichow Moutai, Xijiu, Kweichow Zhenjiu, and Guotai showcased their premium baijiu products at the event in an effort to go global.

The event invited guests from over 40 companies and organizations, including the Singapore Chinese Chamber of Commerce, the Singapore-Chinese Business Association, Business China, and the Singapore office of the China Council for the Promotion of International Trade.

This event aimed to help Guizhou baijiu to expand its overseas market reach, strengthen economic and trade exchanges between Singapore and Guizhou, enhance the brand awareness and market competitiveness of Guizhou's baijiu products, and support the high-quality development of Guizhou's baijiu industry.

During the promotion event, Linghu Shaohui, deputy director of the Guizhou Provincial Department of Commerce, introduced Guizhou's recent economic and trade development, as well as extended invitations to domestic and international enterprises to visit the province.

Linghu said that Guizhou has abundant development vitality, convenient and efficient trade channels, a wide range of high-quality products, and is at the forefront of big data industry development.

He hopes that more entrepreneurs will visit Guizhou in the near future, not only they can enjoy the exquisite baijiu, but also all parties can achieve win-win results.

The promotion event is expected to deepen the cooperation between China and Singapore in the fields of economy, trade, culture, and tourism, while also providing more business opportunities for both sides.

Singapore is the first stop of the event. Next, the department will organize baijiu tasting and promotion events in Japan, South Korea, Australia, and other countries and regions.