The 15th Guizhou Tea Industry Expo was held in Zunyi, Southwest China's Guizhou province, from April 15 to 17.
Since its launch in 2009, the Guizhou Tea Industry Expo has become a well-known exhibition in the area, attracting government officials, experts, purchasers, and dealers from both inside and outside the province.
The expo has greatly promoted Guizhou's tea industry, improving its brand awareness, reputation, and influence.
This year's expo was held both online and onsite to promote the tea industrial chain, tea tourism, and tea culture in Guizhou. This approach is expected to further expand the influence of the expo.
The 15th Guizhou Tea Industry Expo is held in Zunyi's Meitan county. [Photo by Xu Han/provided to eguizhou.gov.cn]
More than 400 companies from all over the country participated in the expo onsite. Various types of teas and specialty agricultural products were displayed, allowing guests and merchants to taste and purchase tea products from different regions of Zunyi.
The expo also featured an intangible cultural heritage exhibition area that showcased the culture of Guizhou tea. At the expo, intangible cultural heritage practitioners demonstrated the tea-roasting process while promoting and explaining the heritage culture, attracting many people eager for a taste of Guizhou tea.
As a major part of Guizhou's culture, tea culture continues to play an essential role in promoting the tea industry. Events such as the tea expo help preserve and promote tea culture, enhancing the brand awareness and reputation of Guizhou tea.
An intangible cultural heritage practitioner showcases the tea roasting process at the expo. [Photo by Xu Han/provided to eguizhou.gov.cn]