Xinhua Bookstore has opened a new flagship store in Binhai New Area, marking a new phase of diversified development for this time‑honored brand and setting a regional benchmark for the transformation of physical bookstores.
It was designed by Dutch architectural firm MVRDV, based in Rotterdam, along with the local Tianjin Urban Planning and Design Institute.
It is the only regional cultural institution in China that integrates the management of books, archives, and information, recognized as a national first-class comprehensive archive.
The building stands at 35 meters tall and consists of five floors. It was officially opened on September 28, 2018 to mark the 10th anniversary of the Eco-city’s development.