The new Jiangyan Rural E-commerce Industrial Park – located in the Jiangyan district of Taizhou city, in East China's Jiangsu province – celebrated its official opening on April 6.
Proceedings get underway at the opening ceremony for the park. [Photo/WeChat account: jyrmzf]
Under the auspices of the district government and funded by the Qinhu Culture Travel Group Co Ltd, the park is a specialized and themed live-streaming e-commerce industrial hub. It integrates the special agricultural economic features of the district –bringing together third-party online platforms, supply chain companies, operational agencies and logistics businesses.
The park offers one-stop services – including park planning, attracting investment and brand strategy – aiming to establish an e-commerce operations system and a platform for nurturing e-commerce talent.
In recent years, Jiangyan district has capitalized on the opportunities presented by internet development, leveraging its own resources and agricultural strengths to drive its e-commerce industry forwards.
Currently, the area hosts over 12,000 e-commerce enterprises with nearly 7,000 people directly involved in such activities. In 2023, online retail sales topped 2 billion yuan ($276.47 million), leading to its designation as a provincial-level model of rural e-commerce.
Additionally, Qintong town in the district has been recognized as a provincial-level e-commerce demonstration town.