The 2018 Beijing Cultural Creative Industry Investment and Financing Project Promotion Meeting, sponsored by the State-owned Cultural Assets Supervision and Administration Office (SOCASAO), opened on June 13, coinciding with an investment conference and video marketing forum.

More than 400 representatives from investment institutions, cultural and entertainment companies, and media organizations discussed the various ways animations and virtual images could be used to market products. The prospects for variety show productions based on current trends and investor preferences were also discussed. 

Road shows and information about how copyrights were obtained for 10 different audio-visual productions were also held during the meeting, which established a communication and collaboration platform for cultural creative companies and investment and financing institutions.

Over the past few years, SOCASAO has been committed to improving the business environment for the creative industries.

It has initiated an investment-loan-bonus system which offers subsidies and bonuses to companies in the cultural creative sector to help alleviate their problems in finding financing. And a listed cultural creative company incubation base has been built in Beijing, providing professional services for related listed companies.

In the meantime, SOCASAO has been developing a business matching platform for cultural creative companies and investment and financing institutions through various discussion groups, business matching and investment promotion events. It has so far held more than 60 events, served over 300 investment and financing institutions, some 2,000 cultural creative companies and 10,000 people.