The "Travel the Magnificent Shudao, Savor the Finest Guangyuan Tea" promotional event was held in Chengdu, Sichuan province on May 10, during the opening ceremony of the 14th Sichuan International Tea Expo.

Guangyuan representatives invited guests from various sectors to enjoy tea art, savor fine brews, and discuss opportunities for collaboration and development.

A cultural tourism ambassador from Guangyuan delivered a presentation highlighting the city's unique attractions. Attendees then viewed selected scenes from the documentary Everlasting Mountains and Rivers and enjoyed a lucky draw game.

Tea farmers from Guangyuan's Qingchuan county presented a batch of Qingchuan White Tea and a letter of thanks to the Zhejiang Working Group stationed in Sichuan, in recognition of their significant support for the local tea industry.

Strategic cooperation agreements between five tea enterprises and two travel agencies from Guangyuan and their counterparts in Chengdu, capital of Sichuan province, were also signed at the event.

In recent years, Guangyuan has prioritized key sectors such as tea base development and product innovation. With a strong focus on ecological and specialty teas, the city has advanced the entire industry chain and formed a distinctive cluster for tea production. These efforts have significantly boosted the scale, quality, branding, and profitability of its tea industry.

Particularly notable is the city's differentiated strategy in developing standout tea varieties, including yellow tea and white tea. Guangyuan Yellow Tea is recognized as one of the most influential tea brands in Sichuan province.