Tsingtao Beer gives cheers to the world
( chinadaily.com.cn )
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A group of Tsingtao Beer products with new designs were revealed, attracting the attention of the guests at the conference. Meanwhile, Tsingtao Beer also revealed a limited edition of the "100 national souvenir bottle" gift box for 100 different countries.
Tsingtao Beer products with new designs are revealed at the news conference. [Photo provided to chinadaily.com.cn] |
"It's an honor and pleasure to come to China to be a part of this event. Chinese brands influence Chinese culture, and Chinese culture gives the brand an unlimited vitality. Through the brand, we witnessed China's unique scenery," said a couple from Nepal.
Recently, Tsingtao Beer launched an activity themed "following Chinese brands to witness China". It invited international friends from countries along the Belt and Road routes, including Nepal, Kenya and Sri Lanka, to come to China and learn about China and Tsingtao Beer.
Tsingtao Beer has laid out the blueprint for the Belt and Road Initiative. In 2016, Sri Lanka's capital city of Colombo held "Tsingtao beer night in Sri Lanka", which further improved its brand influence in South Asia.
Renowned Chinese star Huang Xiaoming, the CBO of Tsingtao Beer, attends the news conference. [Photo provided to chinadaily.com.cn] |
In recent years, China has expanded its global circle of friends through the Belt and Road Initiative and promoted the globalization of economy and trade.
Tsingtao Beer, with its history of over a hundred years, will show the high quality of Chinese products to the whole world. It will explore new markets in countries along the Belt and Road routes and also help China with its brand influence.