A racer speeds across the sand at a previous moto festival in Alshaa. [Photo/Alshaa League Convergence Media Center]

The 19th Alshaa Moto Festival, a premier off-road event, will take place from Sept 30 to Oct 4 in the Badain Jaran Desert, Alshaa League, North China's Inner Mongolia autonomous region.

This year's festival promises to be an exhilarating experience with upgraded challenges and new attractions.

Following the recent inclusion of the Badain Jaran Desert's dunes and lake groups in the UNESCO World Heritage List on July 26, the desert again draws global attention. The festival will feature the newly enhanced "T3 Challenge," offering racers a thrilling redefined course.

The newly created "Badain 100 Series" annual final will be held on the festival's super track for the first time. For racers, it will be the ultimate test of perseverance and skill.

Attendees can also test their off-road prowess at the Off-Road Obstacle Race and enjoy various activities, including an auto modification expo, live music, fireworks, and more.

With new campsites in the pure desert landscape, the festival ensures an unforgettable adventure for every off-road enthusiast.