The "Beautiful China, Green Inner Mongolia" international communication campaign, jointly organized by China Daily and the publicity department of the CPC Inner Mongolia Autonomous Regional Committee, was inaugurated in the region's capital city of Hohhot on May 14.

In this initiative, China Daily will leverage its experience and strengths in international communication, focusing on topics such as desertification control, green and low-carbon industrial transformation, ecological protection and treatment in the Yellow River Basin, and the construction of new energy bases in Inner Mongolia.

The campaign will feature three chapters of reports: "Ecological Treatment and New Energy Development," "Inner Mongolia's Practice of New Quality Productive Forces," and "Cultural Construction and High-Quality Tourism Development."

Furthermore, by utilizing platforms like "Green China," China Daily will organize regular interview teams to cover and report on Inner Mongolia, extensively mining news materials, innovating in multimedia reporting, and effectively promoting and disseminating through all-media platforms. The goal is to narrate Inner Mongolia's practices in ecological protection and green development to the international community.

On the same day, China Daily and the publicity department of the CPC Inner Mongolia Autonomous Regional Committee signed a "Strategic Cooperation Framework Agreement for International Communication," solidifying their commitment to enhancing global awareness of Inner Mongolia's environmental initiatives and sustainable development efforts.