Tourists ride camels in Zhangye, Gansu province. [Photo provided to China Daily]

Following the commencement of the 11th edition of the Dunhuang Tour Silk Road International Tourism Festival in Northwest China's Gansu province on April 26, Zhangye's Ganzhou district experienced a tourism boom during the Labor Day holiday.

The district welcomed a total of 750,146 tourists and generated a tourism revenue of 397.7 million yuan ($57.7 million) during the five-day holiday period, marking year-on-year increases of 67 percent and 88.9 percent, respectively, compared to the figures of 2019. Notably, rural tourism played a significant role in this surge, with 488,000 visitors and tourism revenue of 146 million recorded, representing respective year-on-year increases of 35.63 percent and 35.18 percent compared to 2019, according to the publicity department of Ganzhou district.