The “New Silk Road E-Commerce Cup” competition, the finals of the 6thNational Challenge Competition for College Students on “E-commerce Innovation, Creativity, and Entrepreneurship”, were held at Xi’an Jiaotong University from July 21 to 22. The finals witnessed the participation of 176 teams from 32 competition zones. In total, 12 teams stoodout as the grand prize winners, the top grade award after going through the rather fierce competition of the hat tournaments and final PK stages.