Shandong launches online agricultural platform

(| Updated : 2023-08-23

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Shandong province recently launched an online agricultural platform to help create local agricultural brands and promote agricultural digital transformation.


A poster of "Qilu Nong Chao", the Shandong agricultural and sideline products display and trading platform. [Photo/Dazhong News]

Called "Qilu Nong Chao", the Shandong agricultural and sideline products display and trading platform was jointly built by the Shandong Department of Agriculture and Rural Affairs, Lushang Group and Dazhong News Group. 

The platform will select high-quality agricultural products in Shandong and gather agricultural product processing enterprises in the province. It will help connect the market with users and provide services related to rural vitalization achievements display, brand promotion, marketing, product trading, and quality control.


Farmers pick kiwifruit at a growing base in Dazhangzhuang village, Yinan county, Shandong province on Aug 23. [Photo/Dazhong News]

Shandong is an agricultural powerhouse that produces 8 percent of China's grains, 11 percent of its fruits, 12 percent of its vegetables and 13 percent of its aquatic products.

Shouguang, a county-level city in Shandong province, is known as the Chinese "vegetable capital" as it is the country's largest vegetable production and wholesale market, as well as the country's largest vegetable distribution center. Shouguang now has a complete vegetable industry chain covering seed research and development, seedling cultivation, planting management, processing and marketing.


Mata Lake white lotus root is a regional specialty of Huantai county, Zibo, Shandong province. [Photo/Dazhong News]