2026 Shanghai Cruise Culture and Tourism Season sets sail
The 2026 Shanghai Cruise Culture and Tourism Season will take place from May 1 to 20 in Baoshan district, featuring a diverse lineup of activities along the waterfront.
A poster for the 2026 Shanghai Cruise Culture and Tourism Season. [Photo/Shanghai Baoshan Media Center]
The Shanghai Long Beach Cruise Carnival will turn the 2.3-kilometer riverside section stretching from Sea World to Shanghai Long Beach Tower into a vibrant festival zone from May 2 to 5 (12 pm to 6 pm daily), giving visitors the chance to explore five themed markets focusing on cuisine, pets, anime, creative arts and local specialties.
The Shanghai Changtan waterfront comes alive with markets during the cruise culture festival. [Photo/Shanghai Baoshan Media Center]
Three art street corners will feature live pop music, musical flash mobs and chamber music performances. On May 1 at 7:30 pm, a special light show based on the classic animation Calabash Brothers will light up the sky above Wusongkou International Cruise Terminal.
A spectacular light show based on the classic animation Calabash Brothers will illuminate Wusongkou Cruise Port on May 1. [Photo/Shanghai Baoshan Media Center]
The Long Beach Concert Hall will host three themed concerts on May 1, 10 and 20. Sports enthusiasts will be able to join cycling challenges, family marathons, dart tournaments and kite exhibitions from May 1 to 4. The Shanghai Cruise Port Sailing Regatta will take place from May 8 to 10.
The Long Beach Concert Hall. [Photo/Shanghai Baoshan Media Center]
Major cruise lines including Adora, Royal Caribbean and MSC are offering discounts. Visitors can also enjoy special deals at hotels, attractions and cinemas by presenting their 2026 cruise tickets.
The cruise product promotion season features discounts from leading cruise lines. [Photo/Shanghai Baoshan Media Center]
A digital check-in campaign on Meituan and Dianping offers the chance to win attraction tickets, cruise vouchers and cultural gifts.
A group of participants pose with a banner and promotional signs in front of the Adora Magic City cruise ship. [Photo/Shanghai Baoshan Media Center]
