Rubber giant in Qingdao WCNA sets new green benchmark

Since its inception in 2002, the group has evolved into a powerhouse with a comprehensive portfolio covering passenger, truck, and off-highway tires. [Photo/WeChat account: qdxihaianfabu]

Sailun Group, a leading tire enterprise based in the Qingdao West Coast New Area, has achieved validation for its short-term and long-term carbon reduction targets from the Science Based Targets initiative (SBTi). This milestone makes the company the first in China's tire industry to receive such recognition, creating a new paradigm for the nation's low-carbon industrial transition.

The SBTi is the world's most authoritative climate action mechanism for enterprises, aligning corporate emissions reductions with the 1.5°C goal of the Paris Agreement. By securing this validation, Sailun Group demonstrates the scientific rigor and feasibility of its decarbonization roadmap, while positioning itself at the forefront of global green competitiveness.

As a leading company in China's high-end rubber and tire sector, Sailun has steadily reduced its energy consumption and carbon intensity through a series of comprehensive transformations. It has expanded its use of clean energy sources, such as solar power and biomass fuel, while increasing its procurement of green electricity.

Furthermore, the company has optimized its global logistics network, prioritizing low-carbon transportation methods like rail and sea, and advocating for sustainable, recyclable packaging across its supply chain. Through these strategic efforts, Sailun Group is not only accelerating its own transition but also spearheading high-quality, sustainable development within the international tire industry.