Ordos city has been utilizing its premium organic agricultural and livestock products to establish the regional brand "Warm City Flavors". By promoting standardized production, scientific management, and brand-driven operations, the city has introduced its specialty products, such as Ordos beef and mutton, South American white shrimp, and alkaline land rice, to the national market, contributing to rural vitalization and increasing farmers' and herders' incomes.

At the Yundong Minggai Cashmere Goat Breeding Center in Ejin Horoo Banner, a scientific breeding model injects new vitality into the "Warm City Flavors" brand. According to Deputy Director Baoleer, optimized feed formulas and refined nutritional management have enabled standardized and scientific breeding of cashmere goats, cultivating high-quality breeds that yield fine cashmere and premium meat.

In 2024, the center's white cashmere goats were recognized as a National Specialty Agricultural Product, further supporting local farmers and herders in boosting their income.

As Ordos' regional public agricultural brand, "Warm City Flavors" integrates high-quality, eco-friendly products, including Albas mutton, highland cold-pressed almond milk, and specialty grains. These products have gained widespread market recognition with their unique qualities and green certification.

Ordos has enhanced the brand's visibility through agricultural fairs and livestream sales events. It has also established a rigorous quality management and traceability system, ensuring every product can be traced back to its source.

"We will continue to explore our distinctive advantages, integrate Ordos' premium highland agricultural and livestock products, and accelerate the nationwide expansion of 'Warm City Flavors' flagship stores," said Li Qinfeng, head of the Ordos "Warm City Flavors" flagship store.