A meeting is held between IMNU and Inner Mongolia Mengyuan Culture Development Co on June 29. [Photo/imnu.edu.cn]

Inner Mongolia Normal University in North China’s Inner Mongolia autonomous region signed a joint development agreement with Inner Mongolia Mengyuan Culture Development Co at the university’s Saihan campus on June 29, IMNU officials said.

Under the agreement, IMNU will start a student innovation and entrepreneurship training program. 

Meanwhile, a one-month live e-commerce event will be jointly held to help the sales and promotion of Mongolian apparel, Mongolian specialty foods, as well as cultural and creative arts and crafts and other native products.

In addition to launching the online sales of designated products, the event will also simultaneously conduct offline centralized promotions and sales in the Wanda Plaza of Hohhot city from July 16 to Aug 16.

Representatives from the two sides sign the cooperation agreement at the university’s Saihan campus on June 29. [Photo/imnu.edu.cn]