The certificate granted to Yili Group for the Excellent Business Practice Award. [Photo provided to en.hhhtnews.com]

Chinese dairy giant Inner Mongolia Yili Industrial Group recently won the Excellent Business Practice Award for building an authoritative breast milk research ecosystem and leading the high-quality development of the industry through innovation.

It won it at the fourth iSEE Global Food Innovation Award Ceremony held in Hangzhou, capital city of East China's Zhejiang province, on July 26.

Yili's Jindian Juanshan Milk and Changqing Yogurt, respectively, won the silver certificates of Comprehensive Innovation Award and the Best Yogurt and Yogurt Drink.

A total of 456 brands and 1,624 products and projects were submitted for the fourth iSEE Award. The jury conducted discussions and evaluations examining six areas: product innovation, consumer insight, user experience, business performance, technological leadership and consumer value. The final awards ratio was 6.9 percent and winners worthy of industry and consumer recognition were selected.

Yili Group launches its breast milk research project. [Photo provided to en.hhhtnews.com]

In 2003, Yili began to prepare the independent research project for Chinese breast milk and in 2007 it established the first Chinese breast milk research database.

By the end of 2021, Yili had successfully established its breast milk research ecosystem with wide coverage, high specifications and strong industrial applicability, opening a new chapter in its breast milk and early life nutritional research.

At present, the innovative results obtained in breast milk research have been successfully applied to the Yili Jinlingguan series of products.

Yili's Changqing Yogurt products. [Photo provided to en.hhhtnews.com]