The bookstore is unstaffed with nearly 10,000 books on sale. [Photo/CHINA DAILY]

Chen Wentao, a 28-year-old video game enthusiast, said that he has developed a new reading habit as a result of visiting the store.

"I found inquiries from shop assistants at normal bookstores bothersome and felt pressured. Here, I have no concerns. I am free to pick up a book and immerse myself," Chen said.

"Unlike video games, reading brings me a sense of peace in this fast-paced life," he said, adding that he has been reading a novel in the store of late.

A number of retirees have also been enjoying the store. Luo Yinfeng, a 69-year-old who has been an avid reader since childhood, is one.

"I usually come to the bookstore to relax after I finish exercising in the afternoon. It only takes me a few minutes to walk here," she said.

The store's technology has been designed to cater to seniors who may have trouble dealing with automation.

Wang said the self-service checkout procedure is simple, and the characters on the interface are large and easy to read.

"We also plan to introduce a bank card payment system for the elderly," he added.

For some seniors, the bookstore is more than just a place to read.

"It is really good for the elderly, we can learn new things, get exposed to advanced technologies and keep up with the rapidly changing world," Luo said.