Hechi's Bama shares longevity, wellness secrets with global media

Bama, the world-acclaimed "Land of Longevity" in Guangxi, opened its doors to an international media delegation on Dec 3.

Vloggers gather for a group photo at Bainiao Rock. [Photo provided to en.gxzf.gov.cn]

The visit, part of a broader initiative to showcase Guangxi's unique tourism treasures, offered journalists and vloggers a firsthand experience of the region's natural beauty, slow-paced lifestyle, and time-honored wellness traditions.

The delegation's journey began at Bainiao Rock in Jiazhuan town. Here, clear waters mirrored the intricate cave formations, and the unspoiled ecological surroundings left visitors captivated.

The delegation explores Bainiao Rock by boat. [Photo provided to en.gxzf.gov.cn]

The serene landscape, a cornerstone of Bama's longevity appeal, provided a vivid introduction to the region's harmonious coexistence between nature and human well-being.

Vloggers capture the cave landscapes of Bainiao Rock. [Photo provided to en.gxzf.gov.cn]

From natural wonders, the group turned to Bama's wellness offerings at Bama Century Longevity Park. They explored age-friendly facilities designed to support healthy living and gained insights into the growth of the local wellness industry.

A highlight of the visit was the hands-on experience of traditional health practices: the rhythmic movements of tai chi and soothing ethnic Chinese medicine therapies, such as herbal foot baths, allowed the delegation to immerse themselves in Bama's holistic approach to wellness.

The delegation learns Chinese tai chi poses. [Photo provided to en.gxzf.gov.cn]

Max Carrera, a blogger with millions of followers, shared his genuine impression of Bama as an incredibly special place. He said that people are drawn to the region by its stunning scenery, relaxed pace of life, and pure water, adding that he loves Bama.

Bama's status as a global longevity hub is rooted in its unparalleled natural endowments: pristine environments, selenium-rich resources, and a deeply ingrained culture of healthy living. 

A vlogger experiences herbal foot therapy at Bama Century Longevity Park. [Photo provided to en.gxzf.gov.cn]

In recent years, the region has centered its development around "ecological wellness", upgrading elderly care and health infrastructure while fostering the integration of tourism and health industries.

In addition to showcasing Bama's charms, the media visit forms part of efforts to promote Guangxi's premium travel experiences globally.

Bama boasts picturesque landscapes and crystal-clear water. [Photo provided to en.gxzf.gov.cn]

By elevating Bama's international profile as a longevity and wellness destination, the campaign injects new momentum into the high-quality development of local cultural and tourism industries, inviting more global travelers to uncover the secrets of Bama's enduring appeal.