Zhoushan in Zhejiang province recently unveiled an action plan aimed at boosting its maritime cultural and tourism industry.

The plan focuses on the development of an innovative value-added service model that integrates public services, social services, market services, and other functions. The model will provide a comprehensive range of services including policies, talent development, financial support, legal assistance, and more.

Zhoushan will also enrich its service offerings through consultation services, home visits, assistance services, and legal education services. These additions are intended to improve the business environment for tourism professionals in the city.

To support these initiatives, authorities will implement various measures, including optimizing mechanisms to recognize major travel agencies, establishing exchange platforms to facilitate business expansion for travel agencies, and launching programs to train and develop more qualified guides.

Additionally, the city will introduce a project focused on the development of high-end hotels and boutique homestays to create an environment conducive to the sustainable growth of the accommodation sector.