swop 2024: leading innovation in packaging - a groundbreaking "buyer's perspective" experience to launch this November

The highly anticipated Shanghai World of Packaging (swop) is set to return from November 18-20, 2024, at the Shanghai New International Expo Center, offering an exciting and comprehensive platform for the global packaging industry. Co-organized by Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Ltd., swop 2024 promises to bring providers from around the world, showcasing the latest innovations across the entire packaging value chain.

As a proud member of the interpack alliance, swop 2024 will provide visitors with a deep dive into the latest packaging technologies, solutions, and materials. This year's exhibition will introduce a pioneering "Buyer's Perspective" experience, designed to meet the evolving needs of trade buyers by offering customized equipment and solutions tailored specifically to their interests.

A key feature of this year's swop is the "International Pavilion", which will serve as a global showcase for leading packaging companies from across the world. Exhibitors at the International Pavilion include well-known brands such as Multivac, Metsä Group, Herma, United Caps, Novexx, Koch Pac, Wippermann Jr., Langguth, and Cintas Adhesivas Ubis. These global leaders will present their latest packaging machinery, smart technologies, and sustainable materials, giving visitors the opportunity to explore the future of packaging firsthand.

The International Pavilion will spotlight cutting-edge advancements in packaging, from intelligent automation and environmentally-friendly materials to innovative designs that prioritize sustainability and functionality. The presence of these international companies underscores swop's importance as a truly global hub for the packaging industry.

swop 2024 will highlight six major industry trends, providing a complete view of the future of packaging:

·New Technology, Energy Efficiency, and Stability: Showcasing advanced production lines for packaging containers and tableware.

·Digital and Intelligent Packaging Lines: Featuring automated solutions that revolutionize packaging processes from start to finish.

·Food Processing and Intelligent Manufacturing: Highlighting the latest in smart food packaging solutions.

·Green and Sustainable Materials: Exploring functional, eco-friendly packaging materials.

·Design, Functionality, and Innovation for Fast-Moving Consumer Goods (FMCG): Innovative packaging designs tailored to consumer goods sectors.

·Recyclable, Lightweight, and Sustainable Logistics Packaging: Solutions for the booming express delivery and e-commerce sectors.

With international buyers and exhibitors coming together, swop 2024 will host multiple domestic and global business matchmaking events, aimed at facilitating direct connections between suppliers and buyers. These sessions will enable participants to explore new markets, discover innovative technologies, and forge lasting partnerships in the packaging industry.

The exhibition will also offer special zones dedicated to digitalization, automation, and sustainable packaging, ensuring that swop 2024 continues to lead the way in addressing the latest challenges and opportunities in packaging. Attendees will have the opportunity to explore the latest solutions in primary and secondary packaging equipment, green power technologies, and smart automation. This event is a must-attend for anyone looking to stay ahead in the fast-evolving packaging industry.

We look forward to welcoming you to the Shanghai World of Packaging (swop) from November 18-20, 2024, at the Shanghai New International Expo Center.