The Weifang Hi-Tech Industrial Development Zone promotes a talent-oriented development strategy in an effort to forge a strong industrial zone.

"The zone welcomes globally high-caliber professionals to support our long-term growth," said Chu Baojie, Weifang's director of communications and Party chief of the zone's working committee.

Andrew Bright, general manager of GoerTek Europe, who was responsible for the initiation and execution of audio integration across Apple's iOS, Mac OS and Apple Watch product lines before joining GoerTek, visited the zone in early 2017. Bright joined GoerTek in April 2015 and has led his team to launch AM3D-branded software, helping to enhance audio throughout different environmental scenarios such as while gaming, in cars and on mobile devices.

Chu invited Bright to be the zone's ambassador to better connect the zone with outside markets.

Bright was impressed by the zone's performance in education and industrial development. He said he would strengthen new products' development with his team in Europe, as well as provide more experts and technological support to GoerTek and the zone.

Andrew Bright, general manager of GoerTek Europe, visits Ameri-Can International Academy (Weifang) in the Weifang Hi-Tech Industrial Development Zone. PHOTOS PROVIDED TO CHINA DAILY

Ma Xiangkun, deputy director of the zone's Department of Organization, said: "A city cannot develop well without global experts. We must open our minds and integrate all resources to support the zone's long-term development."

The zone has actively made efforts to increase its human resources and has provided platforms for enterprises to grow together.

By the end of 2016, the zone had attracted 30 experts listed on China's One Thousand Talents Plan, two professionals listed on the Ten Thousand Talents Plan and six experts recognized by the Ministry of Science and Technology. It also has more than 100 provincial and city-level experts who can provide technological research support to businesses.

The zone has also developed several supporting programs to provide businesses with more recruiting opportunities.

Sun Zhanbiao, general manager of Shandong Sanhuali Mechanical Science and Technology in the zone, established close contact with Xu Weimin, a professor from Fudan University, in a business management class organized by the zone in May 2016.

Apart from providing intelligent support, Xu also helped Sanhuali to expand its sales network in China. It's a good example of how high-level professionals can help with the growth of enterprises in the high-tech zone.