GUi-based AI startup secures intl multimedia award

At the 33rd ACM International Conference on Multimedia held in Dublin, Ireland, HiDream.ai at the Grand Union of Innovation (GUi) was awarded the Best Demo as the first multimodal generative AI startup team from China to win this honor.

ACM Multimedia is one of the world's top academic events in the multimedia field, and its Best Demo award recognizes significant breakthroughs in cutting-edge technologies.

The award-winning technology, a unified multimodal agent, has revolutionized the process of visual creation by transforming complex visual content creation into simple, conversational interactions.

Users no longer need to switch between different software and platforms. Instead, they can generate images from text, edit images via commands, and create videos all within the same interface.

This innovation brings two key transformations: First, it expands the creative community — users don't need to master complex tools; they can engage in visual creation simply by conversing with AI, making it accessible to both professional designers and general users.

Second, it significantly improves creative efficiency. The agent integrates the generation and editing processes, allowing users to request modifications in real time and instantly see feedback, enabling an efficient loop from concept to finished product.

This technology has been applied to the company's flagship product, "vivago.ai", offering global users a more efficient and personalized content generation experience through multimodal conversations.

HiDream.ai's model topped the Artificial Analysis global leaderboard in April. [Photo/GUi]